The Lesson of the Ruby Slippers
If you are regular reader to Ronni’s Psychic Room, you may have noticed many changes in the last few months to my site. No, your eyes aren’t going loopy, you are simply experiencing the effects of a right-brain person trying to do left-brain marketing. (Noticable in the many changes to my blog header).
I’ve been trying to define myself and what I do for marketing purposes, but the more I tried to, the farther I got away from myself and home. The experience has been ultimately, more of the lesson of the ruby slippers. Remember dear Dorothy on a quest?
In my attempts to define and brand myself, for months I labeled myself one who helps the sensitive. Hmmm. I do! I love to teach tools on what has helped me as an empath to survive. But then, I did a few animal communication readings. Need to add that now. Then I did a few mediumship readings. Now what? Enter a marketing coach who said I am more of a psychic communication teacher. But I really like to write about spiritual lessons I’ve learned! More boxes around me. I’ve never liked boxes and I felt more and more limited. Afterall, what I do encompasses much more than that title and obviously, I did different kinds of psychic readings and I love to write about what I’ve learned.
When I had my Fairy Online School only, I was the fairy girl. Folks assumed I only talked to fairies. Another box. No, talking to fairies was PART of what I do as a teacher and an intuitive.
The more I went by marketing models, the more confused I got, and more boxed in I felt. I had to fit into a niche, right? Squeeze into a tight box. Conform to where I was pulled to. It got to the point where someone would ask me what I do and I just mumbled to myself! Now that’s bad marketing.
Then there’s the art and writing thing. So, I’m an artist too, but I thought, when I create my art with words, that’s usually what I’ve learned as an intuitive that I want to share through my art.
The fog finally cleared the other day with lots of help from invisible and visible friends. I found myself saying out loud what and who I am: I’m essentially a teacher. I love teaching what I’ve learned from my work as an intuitive and working with my spiritual companions and animals, whether it was the extensive work I did with the Fairies on healing with Nature, talking to my Guides/Angels about what would help me as an empath, or having more insight on my childhood from my departed Mom, or learning from Emma Lou, my basset hound, teaching me about joy. And, I like to teach others how to do this too. All this I do through writing an online lesson, an article or blog post, giving a workshop, making a Comfort Card, or helping someone one-on-one in a reading.
Marketing doesn’t have to be difficult. It’s really simple. No molding. No trying to be for the market. I had my ruby slippers on all along and had the answer, and therefore, could find my way back home. I just had to be me and find that common thread of what it is I offer and love to do.
So, if you want to learn how to communicate to your spiritual world or need help doing so, or want to learn from what I’ve experienced that might help you or your animals, you’ve come to the right place. Welcome to my tribe.
And if you are a holistic healer or an intuitive offering services, or someone who simply does several things, what is your common thread throughout all that you love to do? That’s your definition or ruby slippers–the way back to you.