Demonstrate just how to use visual aids successfully in her presentation.

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Almost every presentations can be amplified by the effective use of intuitive aids. This can encompass handouts, overhead transparencies, drawings on the whiteboard, PowerPoint slides, and many other species of props. Visual aids are an important nonverbal facet of her speech that you deserve to control. When you have chosen a topic, you require to think about how you space going to display your audience what you space talking about.

Have you ever asked for driving directions and also not interpreted someone’s response? walk the person say, “Turn right at Sam’s grocery Store, the brand-new one” or “I think girlfriend will turn at the second light, but it could be the 3rd one”? possibilities are that uneven you recognize the town well or have actually a map handy, the intuitive cue that a grocery store or a website traffic light could be poor to allow you recognize where come turn. Her audience experiences the exact same frustration, or feeling of accomplishment, as soon as they get lost or discover their way during your speech. Consider how you deserve to express yourself visually, providing typical references, illustrations, and images that lead the audience to understand your allude or issue.

Visual aids achieve several goals:

Make her speech more interestingEnhance her credibility together a speakerServe as guides to transitions, help the audience remain on trackCommunicate complicated or intriguing info in a short duration of timeReinforce your linguistic messageHelp the audience use and retain the information

Purpose, Emphasis, Support, and also Clarity

When girlfriend look in ~ your very own presentation from an audience member’s perspective, you might think about how to identify the key points indigenous the rest of the information. Friend might additionally consider the relationships being presented between ideas or concepts, or exactly how other aspects of the presentation can complement the oral message.

Your audience normally will desire to understand why you are presenting the intuitive aid. The objective for each visual help should it is in clear, and nearly speak for itself. If girlfriend can’t easily grasp the purpose of a visual help in a speech, you have to honestly think about whether it have to be provided in the first place. Visual aids deserve to significantly build the message of a speech, but they have to be used for a specific purpose the audience can easily recognize.

Perhaps you desire to highlight a trend in between two associated issues, such together socioeconomic status and educational attainment. A heat graph can show efficiently how, as socioeconomic standing rises, education attainment also rises. This usage of a visual help can provide emphasis, properly highlighting vital words, ideas, or relationship for the audience.

Visual aids deserve to also administer necessary support for your position. Audience members might question your assertion of the relationship in between socioeconomic status and also educational attainment. To assistance your argument, you might include top top the slide, “According to the U.S. Room of education and learning Study no. 12345,” or even use an image of the room of education and learning Web web page projected on a huge screen. Friend might take into consideration showing comparable studies in graphic form, portraying similarities throughout a wide range of research.

Clarity is an essential in the use of intuitive aids. One way to boost clarity is to limit the number of words on a PowerPoint slide. No an ext than ten words per slide, through a font huge enough to be read at the earlier of the room or auditorium, is a an excellent rule that thumb. Crucial images that have actually a clear partnership to the verbal message can likewise improve clarity. You may also choose to show the very same data successively in two unique formats, possibly a line graph adhered to by two pie graphs. Your main goal is come ensure your visual assist is clear.

Methods and Materials


If you have been inquiry to give a presentation top top a new product idea that a team within your organization is considering, how might you technique the challenge? girlfriend may take into consideration a chronological company pattern, starting with background, present market, and a trend evaluation of what is to come—fair enough, but how will you do it lively for her audience? how to represent details visually is a significant challenge, and also you have several options.

You may choose to use a graph or diagram to present a timeline of events to date, indigenous the first meeting about the suggest product come the outcomes from the latest emphasis group. This timeline may work because that you, however let’s to speak you would like to gain into the yes, really decision-making procedure that motivated your team to design the product with details features in the an initial place. You may decide to usage decision tree (or tree diagrams) reflecting the variables and also products in location at the start of her discussions, and also how each decision resulted in the next, bringing you come the decision-making point where you space today.


To match this an extensive guide and aid make a change to present content locations of questions, you may use a bar or pie graph to show the percentage of competing products in the market. If friend have accessibility to the Internet and also a projector, you might use a topographical map mirroring a three-dimensional rendering of the local areas most likely to uncover your product attractive. If yes, really hills and valleys have actually nothing to perform with her project, you can still represent the data girlfriend have built up in 3 dimensions. Then you may show a similar graph illustrating the distribution of products and also their relative degree of industry penetration.

Finally, you may move come the worry of results, and also present the audience through a design of your product and also one native a competitor, questioning which they prefer. The object may be simply the visual aid you have to make your allude and reinforce the residual message. When we deserve to see, feel, touch, or it is in in nearby proximity to an item it often has a greater impact. In a people of digital images and special effects, objects gift in genuine time have the right to still make a positive result on the audience.


Additional intuitive aids girlfriend may choose include—but space not restricted to—sound and also music, video, and also even yourself. If your speech is about how to use the product, her demonstration may just be the finest visual aid.

You will want to offer some thought to exactly how to portray her chart, graph, or object as soon as it’s time to usage your visual aids. The chalk or white board is common method of presenting intuitive aids, but it can obtain messy. Your instructor might write an essential words or diagrams ~ above the boards while discussing a textbook chapter, yet can you review his or her writing? The very same lesson holds true for you. If you space going to use a white board and have a collection of native on it, compose them out plainly before you start your presentation.

Flip charts ~ above a cut down can likewise serve to show a series of procedures or rest a graph down into its basic components. A poster plank is one more common way of organizing your intuitive aids prior to a speech, however given its frequently one-time use, it is losing out to the computer screen. It is, however, portable and enables you a big “blank page” v which to express her ideas.

Handouts may additionally serve to communicate complex or thorough information to the audience, yet be cautious never to rest handout preeminence number one: never provide handouts to the audience in ~ the start of her speech. Where do you want the audience come look—at you or in ~ the handout? many novice speakers might be tempted come say the handout, however you will no doubt recognize just how that diverts and also divides the audience’s attention. Civilization will listen to the words from the handout in your minds and also tune you out. Lock will read at their own pace and also have questions. Castle may also be impolite enough to use them as fans or document airplanes. Handouts can be your worst enemy. If you need to use one, state at the beginning of the speech that you will be offering one in ~ the conclusion of her presentation. This will alleviate the audience’s worry about capturing every your contents by taking notes, and keep their attention concentrated on friend while girlfriend speak.

Transparencies and slides have actually been changed by computer-generated slide present programs favor PowerPoint through Microsoft, which us will discuss in greater information later in this section. This programs deserve to be an extremely helpful in presenting intuitive information, but since computers and projectors sometimes failure and failure to work-related as planned, you need a setup B. You may need a poster board, or to write on the whiteboard or to have actually a handout in reserve, but a setup B is always a an excellent idea once it comes to presentations that incorporate technology. You might arrive at your destination and also find the equipment is no much longer available, is incompatible with your media storage device, or is merely not working, yet the display must go on.

Video clips, such as those you could find ~ above YouTube, can also be reliable visual aids. However, just like handouts, there is one concern: friend don’t desire the audience to desire to clock the video more than they want to tune right into your presentation. How do you protect against this? keep the clip short and make sure it reinforces the main message of your presentation. Always stop speaking before the audience stops listening, and also the same holds true for the mesmerizing force of moving images on a screen. Human being are normally attracted to them and also will acquire “sucked into” your video example quite quickly. It is in a great editor, introduce the clip and state what will happen out loud, suggest out a an essential aspect of it come the audience while the plays (overlap), and also then do a clean transitional statement together you revolve it off. Transitions are regularly the hardest component of any kind of speech together the audience can get off track, and video clip clips are among the most daunting visual aids you deserve to choose due to the fact that of their power to tempt attention. Usage that power wisely.

Preparing intuitive Aids

Get started early on so that you have actually time to develop or research study visual aids that will truly support your presentation, not just administer “fluff.” Make certain you usage a font or image big enough to be legible for those in the ago of the room, and that you actually test your visual aids prior to the work of her presentation. Ask a friend to was standing at the earlier of the room and also read or translate your intuitive aid. If you are using computer-generated slides, try them the end in a practice setting, not just on your computer screen. The slides will look different when projected. Allow time for revision based on what you learn.

Your intuitive aids should fulfill the adhering to criteria:

Big. They have to be legible because that everyone, and should be “back heat certified.”Clear. Her audience need to “get it” the first time they check out it.Simple. They need to serve to simplify the ideas they illustrate.Consistent. They must reinforce continually by using the exact same visual style.

Using visual Aids

Here space three general guidelines come follow when using visual aids.McLean, S. (2003). The basics of speech communication. Boston, MA: Allyn & Bacon. Right here are some dos and also don’ts:

Do make a clean connection between your words and the visual help for the audience.Do no distract the audience with your intuitive aid, prevent their see of friend or adjusting the visual help repeatedly when trying to speak.Do speak to your audience—not to the whiteboard, the video, or other visual aids.

The timing of her presentation, and of her visual aids, can additionally have good or poor consequences. Follow to a well-known joke, a an excellent way to acquire your ceo to approve just about anything is come schedule a conference after lunch, rotate the lamp down, and also present part boring PowerPoint slides. If the idea that a drowsy boss signing turn off on a harebrained task is amusing, in truth you will desire to usage visual aids no as a sleeping potion however as a strategy to keep your presentation lively and also interesting.

Becoming experienced at using visual aids takes time and practice, and the an ext you practice before your speech, the an ext comfortable you will certainly be through your intuitive aids and also the role they offer in portraying your points. Planning ahead prior to speaking will help, but when it come time to actually give your speech, make sure they work for the audience as they should. Speak to a visual aid (or analysis it v your back to the audience) is not an effective strategy. Friend should understand your product well enough that you describe a intuitive aid, not rely on it.

Using PowerPoint as a intuitive Aid

PowerPoint and similar visual representation programs deserve to be an efficient tool to help audiences remember her message, however they can also be an annoying distraction to your speech. How you prepare her slides and also use the device will recognize your effectiveness.

PowerPoint is a slideware program that you have no doubt seen supplied in class, presentation in ~ work, or perhaps used yourself to assistance a presentation. PowerPoint and similar slideware programs provide templates for developing electronic slides to existing visual details to the audience, reinforcing the linguistic message. You’ll have the ability to import, or cut and also paste, native from text files, images, or video clip clips to produce slides to represent your ideas. You can even incorporate internet links. When using any software program, it’s always a an excellent idea come experiment v it long prior to you intended to usage it, check out its many options and functions, and also see just how it deserve to be an efficient tool because that you.

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Intercultural Communication

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PowerPoint slides can affix words through images.

At first, you could be overwhelmed by the possibilities, and you can be tempted to use all the bells, whistles, and also sound effects, not to point out the tumbling, flying, and also animated graphics. If supplied wisely, a dissolve or crucial transition have the right to be choose a well-executed step from a significant motion snapshot film and lead her audience to the following point. However if supplied indiscriminately, it have the right to annoy the audience come the allude where lock cringe in anticipation that the sound impact at the begin of every slide. This risk is inherent in the tool, however you space in charge of it and can make wise choices that improve the understanding and retention of her information.

The very first point to think about is what is the most necessary visual aid? The prize is you, the speaker. You will certainly facilitate the discussion, provide life come the information, and aid the audience correlate the content to your goal or purpose. You don’t want to it is in in a position where the PowerPoint presentation is the main focus and also you room on the next of the stage, just helping the audience follow along. It have to support you in your presentation, fairly than the other means around. Just as over there is a number one ascendancy for handouts, there is likewise one for PowerPoints: perform not usage PowerPoints together a read-aloud manuscript for her speech. The PowerPoints should amplify and also illustrate your key points, no reproduce every little thing you are going come say.

Your images are the second area of emphasis you’ll desire to consider. The tool will permit you to present graphs, charts and illustrate relationships that words may only strategy in terms of communication, but your verbal assistance of the visual pictures will make all the difference. Thick pictures or complicated graphics will confuse much more than clarify. Choose clear photos that have actually an immediate connection to both her content and also the audience, tailored to their particular needs. After ~ images, take into consideration only vital words that can be conveniently read come accompany your pictures. The under words the better: try to keep each on slide to a full word counting of less than ten words. Carry out not use complete sentences. Using vital words provides support because that your linguistic discussion, guiding you and your audience. The key words deserve to serve together signposts or signal words connected to an essential ideas.

A organic question in ~ this suggest is, “How do I communicate complex information simply?” The answer comes with numerous options. The visual depiction on the display is for support and also illustration. Should you need to communicate more technical, complex, or thorough information in a visual way, think about preparing a handout come distribute in ~ the conclusion of your speech. You may additionally consider using a printout of her slide display with a “notes” section, however if you distribution it in ~ the beginning of her speech, you run the danger of turning your presentation into a guided reading exercise and possibly distracting or shedding members that the audience. Everyone reads in ~ a various pace and also takes note in their own way. You don’t desire to it is in in the position of going back and forth between slides to help people follow along.

Another allude to take into consideration is exactly how you desire to use the device to support your speech and also how your audience will translate its presentation. Many audiences wouldn’t want to read a page of text—as you could see in this book—on the huge screen. They’ll be far more likely come glance at the screen and also assess the info you existing in relation to her discussion. Therefore, the is crucial to consider one main idea, relationship, or allude per slide. The use of the tool need to be guided v the idea the its presentation is for the audience’s benefit, no yours. World often know pictures and images an ext quickly and easily 보다 text, and you have the right to use this to her advantage, using the knowledge that a photo is worth a thousands words.

Use of Color

People love color, and also understandably her audience will certainly appreciate the intuitive stimulation of a vibrant presentation. If you have ever before seen a car painted a custom shade that simply didn’t attract you, or viewed colors placed together in methods that made you wonder what world were thinking as soon as they walk that, you will recognize that color can additionally distract and turn turn off an audience.

Color is a powerful means to existing information, and also the power should be supplied wisely. You will be choosing which color you desire to use for headers or vital words, and also how they relate the colors in the visual images. Together, her images, key words, and also the usage of shade in fonts, backgrounds, table, and also graphs have the right to have a far-reaching impact on your audience. You will need to offer some thought and consideration to what kind of affect you desire to make, exactly how it will add or possibly distract, and also what will occupational well because that you to develop an effective and also impressive presentation.

There are natural relationships between colors, and while friend may have actually covered several of this details in art classes you have actually taken, it is an useful to review here. Follow to the standard shade wheel, colors space grouped right into primary, secondary, and also tertiary categories. Major colors room the colors indigenous which various other colors room made through assorted combinations. Second colors stand for a mix of two primary colors, while tertiary colors are made from combine of major and an additional colors.


Primary colors. Red, blue and also yellowSecondary colors. Green, violet, and orangeTertiary colors. Red-orange, red-violet, blue-violet, blue-green, yellow-orange, and also yellow-green

Colors have relationships relying on their place on the wheel. Color that space opposite each various other are referred to as complementary and they contrast, developing a dynamic effect. Analogous color are located next to every other and promote harmony, continuity, and sense the unity.

Your audience come first: when considering your selection of colors come use, legibility have to be your priority. Contrast can assist the audience read your an essential terms more easily. Also, emphasis on the background color and its relationship to the photos you setup to incorporate to insure they match each other. Consider repetition that color, from your graphics to her text, to aid unify each slide. To mitigate visual noise, try not come use much more than two or three added colors. Use colors sparingly to do a far better impact, and consider the usage of texture and also reverse shade fonts (the exact same as a background or white) as an option.

Be mindful that many world are blue-green colorblind, and also that red-green colorblindness is also reasonably common. With this in mind, choose colors that most audience members will be able to differentiate. If you room using a pie chart, for example, stop putting a blue segment alongside a green one. Usage labeling for this reason that even if someone is entirely colorblind castle will be able to tell the loved one sizes the the pie segments and what castle signify.

Color is additionally a matter of culture. Part colors might be perceived as officially or informal, or woman or feminine. Acknowledge that red is usually linked with danger, while environment-friendly signals “go.” Make sure the color connected with words is reflect in your choice. If you have a key word around nature, but the color is metallic, the contrast may not add to the rhetorical situation and confuse the audience.

Seeking a balance between professionalism and also attractiveness may seem to it is in a challenge, but experiment and also test your drafts through friends to view what works for you. Likewise consider analyzing other examples, commonly easily accessible on the Internet, yet retain the philosophy that not everything online is reliable nor must it it is in imitated. There space predetermined color schemes currently incorporated into PowerPoint the you deserve to rely top top for your presentation.

We’ve given consideration to shade in relation to fonts and also the depiction of vital words, yet we also need to think about font size and selection. PowerPoint will have actually default settings for headlines and text, yet you will require to take into consideration what is most appropriate for your rhetorical situation. Always think around the person sitting in the ago of the room. The title size have to be at least forty points, and the body text (used sparingly) have to be at least thirty-two points.

Figure 11.8

In Designing intuitive Language: techniques for experienced Communicators,Kostelnick, C., & Roberts, D. (1998). Designing visual language: techniques for skilled communicators. Needham Heights, MA: Allyn & Bacon. Charles Kostelnick and David Roberts provide a an useful discussion that fonts, font styles, and also what to pick to do an influence depending on your rhetorical situation. One great principle they to mark is the sans serif fonts such together Arial work better than serif fonts prefer Times new Roman for pictures projected onto a screen. The slim lines and extra aspects to serif the font may not portray themselves well on a huge screen or contribute to clarity. Come you this may mean that you choose Arial or a similar font to improve clarity and ease the reading. Kostelnick and also Roberts also discuss the use of grouping strategies to improve the interaction of information.Kostelnick, C., & Roberts, D. (1998). Designing intuitive language: methods for experienced communicators. Needham Heights, MA: Allyn & Bacon. Bullets, the use of space, similarity, and proximity every pertain come the process of perception, which different from one person to another.

Helpful ideas for visual Aids

As we’ve discussed, visual aids can be a powerful tool when offered effectively, yet can likewise run the danger of conquering your presentation. As a speaker, you will require to think about your audience and also how the portrayal the images, text, graphic, man sequences, or sound papers will contribute or detract from her presentation. Here is a brief list of hints to keep in mind as you prepare your presentation.

Keep intuitive aids simple.Use one key idea per slide.Avoid clutter, noise, and overwhelming slides.Use large, bold fonts that the audience deserve to read indigenous at least twenty feet from the screen.Use difference colors to create a dynamic effect.Use analogous colors come unify your presentation.Use clip art v permission and sparingly.Edit and also proofread every slide with care and caution.Use duplicates of your visuals available as handouts after her presentation.Check the presentation room beforehand.With a PowerPoint presentation, or any type of presentation including technology, have actually a backup plan, such together your visuals published on transparencies, must unexpected equipment or interface compatibility troubles arise

Becoming knowledgeable at utilizing visual aids takes time and practice. The an ext you practice prior to your speech, the much more comfortable you will certainly be v your intuitive aids and also the function they offer in portraying your message. Offering thought to wherein to place visual aids prior to speaking helps, yet when the time involves actually offer your speech, make certain you reassess her plans and ensure the they job-related for the audience together they should. Speaking to a visual assist (or analysis it come the audience) is not an effective strategy. Understand your material well sufficient that you describe your visual aids, not count on them.

Strategically favored visual aids will serve to illustrate, complement, and also reinforce your linguistic message.

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Look at the picture of the blankets above. Create copy for the left part of the slide and decide what colors would finest complement the message. Re-publishing your results with the class.Create your very own presentation of 3 to five slides through no less than 3 images and three words every slide. Re-publishing the results with the class.Explore PowerPoint or a comparable slideware program and find her favorite feature. Write a collection of steps on exactly how to accessibility and usage it. Re-publishing your results with the class.Create a on slide presentation the defines and also explains your favorite feature in the program and also include at the very least one suggest on its advantage for the audience. Re-publishing the outcomes with the class.